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Theme Park Supplier's News of the Week #12 Bolliger Mabillard, MAURER Rides, ETF Ride Systems, Lo-...
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NewsParcs is an online trade publication dedicated to theme park industry professionals worldwide.

Since 1998, we work in direct contact with manufacturers, suppliers, consultants, owners and operators to publish only reliable and relevant information.

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Oriental Land Co. announces record financial results

for Tokyo Disney Resort in FY 2012

Update : 09/08/13 - 11h00 Published by François Mayné the 2 June 2013, Corporate.
The tragic earthquake of March 11, 2011 seems to be just a bad memory for the executives of Oriental Land Company (OLC Group), the owner and operator of Tokyo Disney Resort in Urayasu, south-east of the Japanese capital city.

Two years after the disaster whose consequences were primarily economic with a significant decrease in attendance and revenue during the fourth quarter of fiscal year 2010 and during the first half of fiscal year 2011, the destination has indeed quickly recovered a strong growth dynamics to reach today record financial results.

Oriental Land Co. announces record financial results for Tokyo Disney Resort in FY 2012

OLC Group has announced that the total combined attendance at the two theme parks Tokyo Disneyland and Tokyo DisneySea reached the record figure of 27.503 million visitors in fiscal 2012 (from April 1, 2012 to March 31, 2013), a strong increase of 108.5%, or 2,156 million more visitors compared to FY 2011. One must go back to FY 2008 to find the previous record set at 27.22 million admissions.

This attendance resulted in record financial results, with a turnover of 395.5 billion yen (approximately €3 billion), up 9.9%, an operating income of 81.4 billion yen (about €618 million), up 21.7% and a net income of 51.4 billion yen (about 390 million). The average spending by visitors is also rising (whether in terms of ticket sales, merchandise or F&B) as well as the occupation rate of the three hotels that the company manages.

OLC Group explains this excellent performance by the combination of several factors, quoting the opening of the interactive dark ride Toy Story Mania! and the success of the seasonal events program that included “Mickey & Duffy’s Spring Voyage” at Tokyo DisneySea and “Disney Natsu Matsuri” at Tokyo Disneyland as well as the festivities of Halloween and Christmas. The resort has also benefited from favorable weather conditions during the summer and the last quarter of the fiscal year.

Tokyo Disney Resort welcomed 27.5 million guests in FY 2012, establishing a new record high in attendance.The opening of the interactive dark ride Toy Story Mania! is one of the reasons of the record financial results.

The strategy of sustainable growth willed by OLC Group therefore bears fruit. The main stated objective of the company is to increase the number of fans (literally) of the destination while boosting the rate of repeat visits. To achieve this, the company has implemented various measures such as the creation of regular events, the introduction of new attractions with high value for families, the focus on vacation packages and the enhancing of guest satisfaction. Three segments are being particularly targeted: families with young children,''post-families" (adults over 40/45 years whose children have grown up) and foreign tourists.

OLC Group is optimistic regarding the outlook for fiscal year 2013, Tokyo Disney Resort celebrating the 30th anniversary of Tokyo Disneyland this year. Since April 15, the festivities of "Happiness Is Here" began with a new daily parade while the popular simulator ride "Star Tours: The Adventure Continues" has reopened in early May after more than a year of work (investment: 7 million yen or €53 million). According initial estimations of the company, the attendance level should be able to reach a new record of 27.7 million visitors. As for revenues and net earnings, they could exceed respectively 413 and 52 billion yen.
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(11 articles found)

NewsParcs to take an extended break read more

These past three years have been intense for NewsParcs. Our magazine, which has been dedicated to the global theme parks industry since 1998, underwent major changes to become one of the most appreciated magazines among many...

CORPORATE | NewsParcs - Published on January 28, 2014
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The non-profit organization Themed Entertainment Association is organizing its 9th annual conference on experience design SATE 2013 from October...

EVENT | NewsParcs - Published on September 29, 2013
Win tickets for Euro Attractions Show 2013 in Paris read more

Euro Attractions Show, the largest conference and trade show for the attractions industry in Europe, will be held this year from September 18-20,...

EVENT | NewsParcs - Published on July 2, 2013
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We conclude today our retrospective of the year 2012 in the theme park industry by focusing on the trend of water parks and on the highlights of the leading suppliers and manufacturers. We conclude with an original twist...

FEATURE | NewsParcs - Published on January 18, 2013
Theme Park Industry Year in Review 2012 : part 2 read more

After addressing a number of topics in the first part of our 2012 retrospective, in this article we discuss the trends and major rollercoaster projects of the year, before reviewing the highlights of the leading suppliers a...

FEATURE | NewsParcs - Published on January 14, 2013
Theme Park Industry Year in Review 2012 : Part I read more

While 2013 has just begun and the glances are now turned to the coming months, NewsParcs today takes a little time to look back on 2012 one last time by presenting a retrospective of the year. In a changing world, where...

FEATURE | NewsParcs - Published on January 6, 2013
Best Wishes and a Happy New Year 2013! read more

The whole team of NewsParcs wishes you a Happy New Year 2013! If this is not yet the case, we kindly invite you to subscribe to our newsletter in order to receive - at the frequency of your choice - the summary of the ...

EVENT | NewsParcs - Published on January 1, 2013
Happy Holidays! read more

All the team of NewsParcs wishes you a merry Christmas and happy holidays! We hope to see you in early January for our next updates, beginning with the year in review! Please feel free to subscribe to our newsletter, so ...

EVENT | NewsParcs - Published on December 21, 2012
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