Information

My Account

Theme Park Supplier's News of the Week #12 Bolliger Mabillard, MAURER Rides, ETF Ride Systems, Lo-...

World Waterpark Association Success for WWA's 33th Symposium and Trade Show

Hong Kong Disneyland to introdoce Iron Man Experience First major Marvel attraction planned in 2016

Theme Park Supplier's News of the Week #11 Zamperla, Simworx, Electrosonic, Vortex

Theme Park Industry News Roundup #6 Liseber, Universal Parks and Resorts, IAAPA, Herschend ...

Premier Rides wins €8 million contract with Plopsa Gr... New launch coaster to open at Holiday Park in 2014

Theme Park Industry News Roundup #5 Tokyo Disney Resort, Merlin, European Star Awards

Record anniversary edition for Euro Attractions Show More than 8,500 attendees on a record exhibit floor

Top Stories
Supplier's News
WWA
Hong Kong Disneyland
Supplier's News
Industry News
Premier Rides
Industry News
Euro Attractions Show

Latest Industry News

CORPORATEPublished on January 28, 2014 NewsParcs to take an extended break

EVENTPublished on November 10, 2013 IAAPA Attractions Expo 2013 debuts next week in Orlando

CORPORATEPublished on November 10, 2013 Difficult season for Compagnie des Alpes' amusement parks

NEWPublished on October 21, 2013 Theme Park Supplier's News of the Week #12

EVENTPublished on October 21, 2013 Success for the 33th symposium and trade show of the World Waterpark...

NEWPublished on October 13, 2013 Disney to introduce first major Marvel attraction at Hong Kong...

NEWPublished on October 13, 2013 Theme Park Supplier's News of the Week #11

NEWPublished on October 13, 2013 Theme Park Industry News Roundup – Issue #6

NEWPublished on October 6, 2013 Premier Rides wins €8 million contract to build a launch coaster...

581 articles published » See all articles

Welcome!

NewsParcs is an online trade publication dedicated to theme park industry professionals worldwide.

Since 1998, we work in direct contact with manufacturers, suppliers, consultants, owners and operators to publish only reliable and relevant information.

NewsParcs, connecting the theme park industry!

Supplier's News

NewsParcs will do a full coverage of the IAAPA Attractions Expo 2013 in Orlando to have a look at the latest trends and developments of the global theme park industry.

Follow us on Twitter (@NewsParcs) from November 19 to 22 with the hashtag #IAAPA

Belgian theme parks counterattack pessimistic

weather reports

Update : 20:27 Published by François Mayné the 15 July 2012, Economy.

This isn't really a surprise, the poor weather conditions in Belgium have not really been up to the expectations of theme parks operators since the beginning of the season in April!

A cloudy sky, heavy rains and temperatures below average are indeed frequent this recent weeks... A situation which is totally the opposite of the start of 2011 season where the sun and even hot temperatures had led to attendance records for most of theme parks in the country.

If one can not really avoid the raindrops, however, some Belgian operators believe that media are generally too pessimistic when they announce the weather reports with consequently a decline in visitors and a loss of turnover. Walibi Belgium (owned by Compagnie des Alpes) and the Wildlife park Paira Daiza have decided to launch an original action by asking the media to present their weather reports with a little more optimism. They are followed in this initiative by Plopsa Group (operator of Plopsaland De Panne, Plopsa Coo and Plopsa Indoor Hasselt), Bobbejaanland (Parque Reunidos) and Bellewaerde Park (Compagnie des Alpes).

In concrete terms, theme parks operators request that each weather report to be more faithful to reality with more complete information and a vocabulary less pessimistic and redundant. As an example, weather forecast announcements in Belgium focus regularly on the rain periods while a study of IRM (the Royal Meteorological Institute of Belgium) shows that periods without rain are more numerous in the country (eg: more than 90% in June).

Belgian theme parks counterattack pessimistic weather reports

Yvan Moreau (administator of Pairi Daiza) et Jean-Christophe Parent (GM of Walibi Belgium)

"Incomplete and unfairly pessimistic weather reports may affect over 50% of the daily attendance of outdoor attractions. Repercussions represent a loss of hundreds of thousands of euros per day for the sector " explain Walibi Belgium and Pairi Daiza in a formal statement. "Another disadvantage is that these weather forecasts have the effect to concentrate the influx of visitors on a small number of days during a season with as a result a congestion and a less confortable visit for them. At least, it is clear that these pessimistic weather reports encourage Belgian to leave the country far from our attractions. This of course has a direct impact on tourism, a major economic sector in our country!"

This symbolic statement at least has the merit of having been widely broadcasted in the national press, exactly as a similar initiative conducted by Belgian seaside resorts a few days earlier. But it is unclear whether this will really influence how media describe their weather reports...

A lull of the weather is expected this late in July. A news that could bring smiles to the Belgian theme parks operators for which quarter of the summer season is already over...

Pairi Daiza - Plopsa Group - Plopsaland De Panne - Plopsa Coo - Bellewaerde Park - Bobbejaanland -

Written by François Mayné

François Mayné Publishing Director » Contact Us
» all articles

Hong Kong Disneyland Resort
(7 articles found)

Disney to introduce first major Marvel attraction at Hong Kong Disneyland in 2016 read more

When The Walt Disney Company acquired Marvel Entertainment in 2009, its intention was to strengthen its position as a leading global provider...

NEW | Hong Kong Disneyland Resort - Published on October 13, 2013

Disney's theme parks and resorts sign strong financial results with revenues up 7% in Q3 2013 read more

The theme parks and resorts of The Walt Disney Company (TWDC) have once again achieved excellent financial performance in the third quarter of...

CORPORATE | Hong Kong Disneyland Resort - Published on August 11, 2013

Growing quarterly results for theme parks and resorts of The Walt Disney Company read more

The Walt Disney Company (TWDC) published earlier this month its financial results for the first quarter of fiscal year 2013 ended December 31,...

CORPORATE | Hong Kong Disneyland Resort - Published on February 17, 2013

Disney reports revenue of theme parks and resorts up 10% to $12.9 billion for FY 2012 read more

The Walt Disney Company reported that the revenue of its business segment of theme parks and resorts increased 10% to $12.9 billion (approx €9.97 b...

CORPORATE | Hong Kong Disneyland Resort - Published on November 29, 2012

Increase in profits for the theme parks and resorts of The Walt Disney Company in first half 2012 read more

TWDC announced earlier this week the earnings for its second fiscal quarter and six months ended March 31, 2012. The Group reported global revenues...

CORPORATE | Hong Kong Disneyland Resort - Published on May 11, 2012

The Walt Disney Company's Parks and Resorts revenues increased 10% for Q1 of FY12 read more

The Walt Disney Company reported yesterday earnings for its first fiscal quarter ended December 31, 2011. Diluted earnings per share (EPS) ...

CORPORATE | Hong Kong Disneyland Resort - Published on February 8, 2012

Fright tactics cranked up at Ocean Park read more

Ocean Park has some hair-raising figures - and they're meant to frighten Disneyland. It says its visitor numbers shot up 20 percent to 6.5 million between October 1 last year and September 30. It used that time frame - ...

PRESS REVIEW | Hong Kong Disneyland Resort - Published on October 3, 2011

previous
Page 1/1
next

Select Articles

more search options less search options

Magazine

Hydro (Oakwood Theme Park) Gyrotour (Futuroscope) Blue Fire (Europa-Park) Sledge Hammer (Bobbejaanland) Stunt Fall (Parque Warner Madrid) Toy Story Mission Parachute (Walt Disney Studios) Troy (Toverland) Star Flyers (Plopsaland) Uppswinget (Liseberg) Lynet (Farup Sommerland) Grande Roue (Walibi Belgium) Cobra (Paultons Family Theme Park) G-force (Walibi Holland) Stealth (Thorpe Park) El Volador (Bellewaerde Park) Katun (Mirabilandia) Hurakan Condor (Port Aventura)