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Theme Park Supplier's News of the Week #12 Bolliger Mabillard, MAURER Rides, ETF Ride Systems, Lo-...
Theme Park Supplier's News of the Week #12
World Waterpark Association Success for WWA's 33th Symposium and Trade Show
World Waterpark Association
Hong Kong Disneyland to introdoce Iron Man Experience First major Marvel attraction planned in 2016
Hong Kong Disneyland to introdoce Iron Man Experience
Theme Park Supplier's News of the Week #11 Zamperla, Simworx, Electrosonic, Vortex
Theme Park Supplier's News of the Week #11
Theme Park Industry News Roundup #6 Liseber, Universal Parks and Resorts, IAAPA, Herschend ...
Theme Park Industry News Roundup #6
Premier Rides wins €8 million contract with Plopsa Gr... New launch coaster to open at Holiday Park in 2014
Premier Rides wins €8 million contract with Plopsa Gr...
Theme Park Industry News Roundup #5 Tokyo Disney Resort, Merlin, European Star Awards
Theme Park Industry News Roundup #5
Record anniversary edition for Euro Attractions Show More than 8,500 attendees on a record exhibit floor
Record anniversary edition for Euro Attractions Show
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CORPORATEPublished on January 28, 2014 NewsParcs to take an extended break
EVENTPublished on November 10, 2013 IAAPA Attractions Expo 2013 debuts next week in Orlando
CORPORATEPublished on November 10, 2013 Difficult season for Compagnie des Alpes' amusement parks
NEWPublished on October 21, 2013 Theme Park Supplier's News of the Week #12
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NEWPublished on October 13, 2013 Theme Park Industry News Roundup – Issue #6
581 articles published » See all articles

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Six Flags announces new partnership agreement

with Clearasil®

Update : 20:02 Published by François Mayné the 17 April 2012, Corporate.

Six Flags Entertainment Corporation today announced a new partnership agreement with Clearasil®, a leading brand of skin care products, to be the title sponsor of this summer's concert series held at participating Six Flags parks across the United States.

Kicking off in May, the Clearasil Summer Concert Series will host approximately 25 to 30 shows encompassing a diverse mix of talent including Cobra Starship, Gavin DeGraw and Colbie Caillat as well as top and emerging recording artists in the genres of Pop, Rock, R&B, Country, and Christian.

"With its consistent position among teens, Clearasil is a great brand to partner with on our summer concert series," said David McKillips, senior vice president of corporate alliances. "We look forward to using our effective in-park media and experiential marketing benefits to complement Clearasil's goals this summer."

As title sponsor of the concert series, Clearasil brand messaging and communications will be featured in park media and promotions touting the concert series, as well as throughout Six Flags Media Networks, including commercials on Six Flags TV, out-of-home signage and experiential sampling in parks. Additionally, Six Flags and Clearasil will partner for a national sweepstakes, a consumer engagement initiative hosted on the Clearasil Facebook page in which one lucky winner will win a VIP fly-away grand prize to a Clearasil Summer Concert at the Six Flags park of their choice. Support for the sweepstakes will include social media, online advertising, in-park promotion and retail support.

The participating Six Flags parks include Six Flags America in Bowie, MD; Six Flags Fiesta Texas in San Antonio, TX; Six Flags Great Adventure in Jackson, NJ; Six Flags New England in Agawam, MA; Six Flags Over Georgia in Austell, GA; Six Flags St. Louis in St. Louis, MO; Six Flags Great America in Gurnee, IL; and Six Flags Over Texas in Arlington, TX.
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Hong Kong Disneyland Resort
(7 articles found)

Disney to introduce first major Marvel attraction at Hong Kong Disneyland in 2016 read more

When The Walt Disney Company acquired Marvel Entertainment in 2009, its intention was to strengthen its position as a leading global provider...

NEW | Hong Kong Disneyland Resort - Published on October 13, 2013
Disney's theme parks and resorts sign strong financial results with revenues up 7% in Q3 2013 read more

The theme parks and resorts of The Walt Disney Company (TWDC) have once again achieved excellent financial performance in the third quarter of...

CORPORATE | Hong Kong Disneyland Resort - Published on August 11, 2013
Growing quarterly results for theme parks and resorts of The Walt Disney Company read more

The Walt Disney Company (TWDC) published earlier this month its financial results for the first quarter of fiscal year 2013 ended December 31,...

CORPORATE | Hong Kong Disneyland Resort - Published on February 17, 2013
Disney reports revenue of theme parks and resorts up 10% to $12.9 billion for FY 2012 read more

The Walt Disney Company reported that the revenue of its business segment of theme parks and resorts increased 10% to $12.9 billion (approx €9.97 b...

CORPORATE | Hong Kong Disneyland Resort - Published on November 29, 2012
Increase in profits for the theme parks and resorts of The Walt Disney Company in first half 2012 read more

TWDC announced earlier this week the earnings for its second fiscal quarter and six months ended March 31, 2012. The Group reported global revenues...

CORPORATE | Hong Kong Disneyland Resort - Published on May 11, 2012
The Walt Disney Company's Parks and Resorts revenues increased 10% for Q1 of FY12 read more

The Walt Disney Company reported yesterday earnings for its first fiscal quarter ended December 31, 2011. Diluted earnings per share (EPS) ...

CORPORATE | Hong Kong Disneyland Resort - Published on February 8, 2012
Fright tactics cranked up at Ocean Park read more

Ocean Park has some hair-raising figures - and they're meant to frighten Disneyland. It says its visitor numbers shot up 20 percent to 6.5 million between October 1 last year and September 30. It used that time frame - ...

PRESS REVIEW | Hong Kong Disneyland Resort - Published on October 3, 2011
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