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Theme Park Supplier's News of the Week #12 Bolliger Mabillard, MAURER Rides, ETF Ride Systems, Lo-...
Theme Park Supplier's News of the Week #12
World Waterpark Association Success for WWA's 33th Symposium and Trade Show
World Waterpark Association
Hong Kong Disneyland to introdoce Iron Man Experience First major Marvel attraction planned in 2016
Hong Kong Disneyland to introdoce Iron Man Experience
Theme Park Supplier's News of the Week #11 Zamperla, Simworx, Electrosonic, Vortex
Theme Park Supplier's News of the Week #11
Theme Park Industry News Roundup #6 Liseber, Universal Parks and Resorts, IAAPA, Herschend ...
Theme Park Industry News Roundup #6
Premier Rides wins €8 million contract with Plopsa Gr... New launch coaster to open at Holiday Park in 2014
Premier Rides wins €8 million contract with Plopsa Gr...
Theme Park Industry News Roundup #5 Tokyo Disney Resort, Merlin, European Star Awards
Theme Park Industry News Roundup #5
Record anniversary edition for Euro Attractions Show More than 8,500 attendees on a record exhibit floor
Record anniversary edition for Euro Attractions Show
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Lo-Q to install Q-bot electronic queue management system

at LEGOLAND Deutschland

Update : 16:56 Published by François Mayné the 12 January 2012, Corporate.

Lo-Q plc (AIM: LOQ), the AIM-listed provider of virtual queuing systems for theme parks and major attractions, is pleased to announce that it has signed an agreement to install its patented Q-bot system at LEGOLAND Deutschland : a part of Merlin Entertainments Group, the world’s second largest visitor attraction operator.

The three year contract will see the system installed in time for the park’s opening on the 30 March 2012. One of Germany’s most popular family theme parks, LEGOLAND Deutschland is built from more than 55 million LEGO bricks and is uniquely targeted at families with young children. Like all Merlin’s attractions the Park operates a strategy of continuous investment, and is constantly looking to improve its offer to its guests and ensure they get the very best from their visit. Once operational, the Q-bot system will – for an additional fee – enable visitors to explore the attraction more easily than ever before.

The Q-bot is a hand-held device which allows visitors to reserve their time on a ride without having to physically stand in the queue, something which has great appeal to LEGOLAND’s very young visitors. This innovative product enables park operators to maximise the revenue they can generate at their parks, freeing up visitors to enjoy other attractions, eat at one of the many restaurants and use other services rather than standing in line.

This agreement builds on Lo-Q’s very strong relationship with Merlin Entertainments Group and owes much to the significant success of Lo-Q’s existing system at two other Merlin parks: LEGOLAND Windsor in the UK and Heide Park in Germany.

Commenting on the news Tom Burnet, Chief Executive Officer of Lo-Q plc said: "We are delighted that Merlin Entertainments Group has agreed to install yet another Q-bot system in one of its most exciting parks. For us, this decision marks another important vote of confidence in the value and capability of our technology. Adding LEGOLAND Deutschland to our park portfolio further strengthens our presence in the European theme park arena and we look forward to building on this renewed strength in the coming months.”

Hans Aksel Pedersen, General Manager, LEGOLAND Deutschland, added: “Delivering a memorable guest experience is a huge focus for all of us at LEGOLAND® Deutschland and the Lo-Q Q-bot system will help us to deliver on this priority.” 
Written by François Mayné François Mayné Publishing Director » Contact Us
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Lo-Q (Manufacturer)
United Kingdom
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Europa-Park
(10 articles found)

Europa-Park chooses popular French IP to create an indoor themed area including MACK Rides coaster read more

This is a first in the history of Europa-Park. The German theme park, owned by the Mack family since 1975, has chosen to work with an intellectual...

NEW | Europa-Park - Published on June 11, 2013
Europa-Park: A family success story that's all about passion! read more

“Managing a theme park means writing a story, respecting a tradition and constantly questioning oneself, looking for new ideas and ways to i...

FEATURE | Europa-Park - Published on March 15, 2013
Themed Entertainment Association to hold its 10th TEA Summit and Thea Awards Gala April 4-6 read more

The Themed Entertainment Association (TEA), an international organization that represents the interests of more than 7,500 members working in...

EVENT | Europa-Park - Published on March 6, 2013
New attendance record for Europa-Park in 2012 read more

The German theme park Europa-Park has surpassed in 2012 the 4.5 million visitors for the first time, confirming its position as the first seasonal park in the world. This outcome is therefore highly satisfactory for the Mack...

CORPORATE | Europa-Park - Published on January 9, 2013
Europa-Park purchases a hundred-year old carousel read more

The German theme park Europa-Park has just purchased a carousel-lounge of 1909 from Ecomusée d'Alsace, a museum located in Ungersheim in North-East of France. The latter had declared its intention to separate from this carousel-lounge ...

NEW | Europa-Park - Published on April 29, 2012
WODAN Timburcoaster - Interview with Clair Hain Jr. President of Great Coasters International read more

During our coverage of the WODAN Timburcoaster media event at Europa-Park (Rust, Germany), we had the opportunity to meet Clair Hain Jr, President...

FEATURE | Europa-Park - Published on April 19, 2012
Europa-Park opens WODAN Timburcoaster - Interview with Roland Mack read more

Nearly 400 members of the press and special guests - including the racing driver Ralf Schumacher and Miss Germany 2012 - were invited last Wednesday...

NEW | Europa-Park - Published on April 2, 2012
Europa Park welcomed more than 4 million visitors in 2011 and prepares 2012 read more

Europa-Park stated that its 37th season has been once again a great success with an attendance exceeding well over four million visitors in...

NEW | Europa-Park - Published on January 11, 2012
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